Executive Certificate in Entrepreneurship

The Program

A unique eight-week certificate program delivered in a hybrid format developed by the Center for Entrepreneurship at Eastern Michigan University.  The program will feature a unique mix of exposures to academics, industry experts, mentors, professional coaches and startup investors. The topics covered in this program are:

• Evaluating startup ideas and business concepts                               
• Discovery and acquisition of customers
• Forming a company and legal issues
• Financial planning
• Business Valuation and Pitching for Fundraising 

The Venture Challenge for a $35,000 total fund

The program will include a venture challenge for the participants. Participants will work with professional coaches to polish their elevator pitch. After multiple coaching sessions, participants will pitch their startups to investors for cash awards to fund their initial business expenses. After two rounds of pitching and feedback, three startup ideas will be selected from each cohort for a $25,000, $5,000, and $5,000 award respectively.

Who Should Attend

Aspirant Entrepreneurs (Michigan Resident) with a Scalable Growth Oriented Business Idea. Importance will be given to aspiring entrepreneurs who:

• have startup ideas (not commercialized yet) that are scalable and have high growth potential
• are motivated and actively Involved in their idea development
• have not received private investments (angel or venture capital)
• are executives looking to grow their entrepreneurial mindset or implement new products within the current organization.

Note: Venture Challenge Funding is limited only to entrepreneurs.

By enrolling in this program, I hereby acknowledge that, in order to receive my scholarship and/or prize money, I must complete each in-person/Zoom module and all associated assignments through the Canvas portal.

For detailed information about the program, please visit the Executive Certificate in Entrepreneurship website.